Please describe your company and your position there.

Texas A&M University Health Science Center (Texas A&M Health) comprises five colleges (dentistry, medicine, nursing, pharmacy and public health) and several centers and institutes with a shared mission of advancing health care for all. I serve as the Chief Communications Officer and Assistant Vice President of Marketing and Communications of Texas A&M Health.

For what projects/services did your company hire Inventive?

We hired inventive during a reduction in staffing of our internal web team to complete ongoing site redesigns and to establish an enhanced support system with varied levels of expertise.

How did you select this vendor and what were the deciding factors?

After review of several approved university vendors, Inventive stood out as a clear front runner in terms of broad expertise related to our systems, the modern approach they take to their projects and affordability.

Describe the project in detail and walk through the stages of the project.

The initial redesign project involved the development of a site design that was already in motion from our internal team, with enhancements along the way as content was reviewed and re-populated, along with a keen eye and implementation for SEO best practices both on-page and technical. The ongoing support contract focuses on web design, UX, SEO and site navigation for the most part from wireframes to live sites/pages.

How many resources from the vendor's team worked with you, and what were their positions?

We've worked with anywhere from 5 - 10 team members at Inventive across sales, engineering managers, project managers, experience designers, web developers and SEO partners.

Can you share any outcomes from the project that demonstrate progress or success?

Overall the services provided have been forward thinking, quickly implemented and received well. Inventive has proven to be a very collaborative partner in enhancing our current and new websites. From a leadership perspective it provided us a team of skilled expertise across a variety of positions in a more economical way than an-house team could provide.

How effective was the workflow between your team and theirs?

The project manager is consistently a good communicator across the board in not only managing the project(s) through their lifecycle, but also in updates, tasks, timelines and deliverables. We communicate through weekly check-ins, emails, calls and Slack. It has been a very convenient communication process.

What did you find most impressive or unique about this company?

This overall has been a very positive experience. As any new relationship goes there can be speed bumps along the way as things kick-off and Inventive was very proactive and collaborative in working through those items to reach the best end product and relationship.

Their modern design and optimization have been fantastic additions to our web infrastructure, as well as the timeliness in which projects are accomplished.

Are there any areas for improvement or something they could have done differently?

Not at this time.